For Shift Workers, By Shift Workers
We know what it's like to finally fall asleep just before the tones drop. To be physically wrecked but mentally wired.
Long shifts. Interrupted sleep. Physical demands. Stress. Caffeine. Irregular meals. Nights spent awake and days spent trying to sleep.
When you finally get the chance to rest, you're often called again. When the shift is over, you still need something left for the people waiting at home.
We're firefighters and medical professionals ourselves. We couldn't find a recovery product tailored for the realities of schedules like ours.
So we built one.
Shift Work Changes the Recovery Equation
Shift workers have been trying to solve a multi-dimensional recovery problem with one-dimensional tools.
Most advice around sleep and recovery assumes something you often don't have: consistency. Your opportunity to rest might come at 10 pm, or 2 am, or 9 the next morning, and you don’t always know how long it will last.
The challenge isn't just falling asleep. Your body has to downshift from a high-stress state and make the most of the recovery window you get.
That's why we approach recovery differently.
Substantial Doses
All ingredient doses are within published therapeutic ranges and well within known Recommended Dietary Allowances. We did not create a proprietary blend so that you can see exactly what you are taking.
Purposeful Ingredients
Ingredients with published research linking drowsiness or grogginess were intentionally excluded. Every ingredient has a specific purpose in supporting your sleep, cellular recovery, and hydration. You can read more about them on our Ingredients page.
Creativity Is Encouraged
Flavor and format were chosen to allow maximum creativity with your routine to avoid boredom and plateaus – Hot or cold? More or less water? Mixed, baked, frothed, or frozen? You'll still get the same benefits without the monotony. You'll see a new Recipes tab after launch and can submit your own creations for others to enjoy.
Field Experience
Our team has spent decades on shift and still work in the field. We deeply understand the unique struggles you face and we are dedicated to minimizing their impact on your family, work, and life. We don't answer to shareholders and are after the same goals as you.
Not Just For Better Sleep
Cloudcraft isn't just a sleep supplement. The formula also supports cellular repair, muscle repair after strenuous activity, and mood and cognitive function after interrupted sleep.
Where Other Supplements Fall Short
Sedative Ingredients
Many sleep supplements rely on main "driver" ingredients known to cause drowsiness and impairment. Shift workers have inconsistent hours and routines and need to wake up feeling capable on a moment's notice.
Bad Flavors & Boring Routines
How long can you stick with the same green powder every day? We chose our shift jobs because every day is a little different and need the same variety to stick with our routines.
Cheap Underdosing
Some supplements use trace amounts of expensive ingredients and botanicals that look good but have no appreciable effects at those doses. This raises their margins at the cost of your sleep and recovery.
Secret "Proprietary Blends"
Hidden doses means you don't know exactly what is inside or if there is enough of each ingredient to be effective. These are sheltered behind terms like "complex" or "matrix".
Out of Touch Corporations
When all decisions are made out of a sterile office to please shareholders and maximize profit margins a brand will never meet the mission and needs of the front line.
Full Bladders
Most major powdered drink supplements recommend mixing in 6-8oz of water right before bed. You won't sleep or recover better if you're waking constantly to use the restroom!
Excluded from Cloudcraft for Potential Drowsiness & Impairment
The Cloudcraft Approach
Three Pillars Supporting One Objective
Downshift
Exhausted doesn't always mean relaxed.
L-theanine, magnesium, myo-inositol, glycine, and saffron support relaxation and nervous-system function, helping you come down from the demands of the shift and settle into rest.
Replenish
Give recovery something to work with.
Your shift takes something out of you long before you get the chance to rest: long hours, physical work, heavy gear, irregular meals, missed breaks.
Glycine, taurine, myo-inositol, and electrolytes support muscle and nervous-system function, hydration, electrolyte balance, and energy metabolism.
Recovery doesn't start from a clean slate. It starts from wherever the shift left you.
Recover
Rest creates the opportunity and recovery is what your body does with it.
Tart cherry, acerola, saffron, and targeted phospholipids provide complementary nutritional and antioxidant support for the recovery processes that continue while you're resting.
Ready
Recovery has a purpose. It's about being ready for the next call, next shift, next workout, and for the people waiting for you at home.
Downshift.
Replenish.
Recover.
Ready.
Make Recovery a Ritual
Recovery is something you build over time.
As your body starts responding to Cloudcraft, pay attention to what matters:
The Transition
When the opportunity to rest finally comes, how easily do you switch from "on" to calm?
The Hard Days
How does your recovery hold up when it's tested most: after long shifts, physical work, interrupted rest, heavy caffeine use, or when meals and hydration didn't go according to plan?
The Wake Up
When it's time to get back up, how rested and ready do you feel for what comes next?
The Pattern
Look beyond any unusually good or bad day. Across shifts, workouts, days off, and everything in between, how do you feel when it's time to go again? Then ask yourself: Has Cloudcraft earned its place in my recovery routine?
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